Traditional platforms see employees log in just 2–3 times per year. Some track only “accounts created” as a participation metric, often struggling to reach even 10%.
In one of our early pilots with Sabin, a 7,000-employee healthcare organization, we reached 80% participation and 80% retention, with users opening the app 7 times per month for several months.
Why? Because employees return regularly to allocate foundation funds. This creates a habit of generosity and a real culture of philanthropy.